happy holidays from studio-e

Wishing you a very warm holiday season. May your cookie-filled days be merry and bright!

The Admissions Cycle: Access and Authenticity

An important part of the admissions cycle, the campus visit allows schools to engage prospective students and families in meaningful conversations and present the school’s authentic character. However, the visit by itself might not be enough to ensure an application. Not all students can come to campus, for example, while still other families may need a higher level of personal interaction, even after a visit.
 
Westover School, one of our independent school clients, developed a way to supplement the campus visit: a series of three virtual town meetings led by the head of school, each focused on a single phrase from the school’s three-part motto—To Think, To Do, To Be. The meetings were recorded and sent out to late inquiries or those who could not attend. [read more]

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Princeton University admissions

As universities continue to evolve, so does the way in which they communicate their defining characteristics to potential students. Princeton University has engaged studio-e to collaborate with the school in rethinking its admissions materials. The process is in the initial phase—Princeton will take the first of the new series on the road in 2012.

Everyday Extraordinary at Buckingham Browne and Nichols

In October, BB&N launched “Everyday Extraordinary,” its 2011–12 Annual Fund Campaign, created by studio-e. The campaign presents the ways in which Annual Fund support allows the extraordinary to happen every day at BB&N, both inside and outside the classroom.

Westover School print and virtual marketing

This fall, studio-e expanded Westover School’s admissions repertoire, creating a series of brochures that each focus on an aspect of the school’s motto: “To Think. To Do. To Be.” Westover mailed the brochures in advance of the head of school’s Virtual Town Meetings on each topic: To Think—academics; To Do—arts, athletics and extracurriculars; To Be—character and leadership.