Blog

Bryant University: Preparing for a Campaign

2012-05-14T17:07:01Z

The quiet phase of a fundraising campaign has specific communication needs. Bryant University has engaged Studio-e to create materials to inform and engage its core leadership donors during the quiet phase.

Princeton Preview 2012

2012-05-14T17:00:35Z

Studio-e created print materials that welcomed and guided accepted students and their families through two days of activities during the Spring 2012 Princeton University Preview weekends.

Mobile Apps: Create, Destroy and Discover

2012-03-14T17:12:06Z

By Liz Rotter

At the CASE D1/D2 Conference in New York City this past January, which Studio-e sponsored at the bronze level, I attended an informative and entertaining session on creating mobile apps. I brought back a few tips worth passing along.

The session, “Using Mobile Apps to connect with Alumni,” stressed that to create apps, you must experience them—so download and use lots of different mobile apps. Then, jot down ideas and start creating. However, don’t expect to get it right the first time. It takes practice. “Create, destroy, discover and create again,” was the presenter’s mantra.
[read more]

Advancing Education at The Park School

2012-03-08T14:35:58Z

Studio-e recently completed the identity and initial communications for Park 21, a fundraising initiative for The Park School that will support the creation of educational programs for students in the 21st century.

St. Lawrence University: location, location, location

2012-03-08T14:33:57Z

There’s more to St. Lawrence University (SLU) than its (cold) location in Upstate New York. The university has engaged Studio-e to develop its communications platform, one that will identify SLU’s core differentiating characteristics and shape its upcoming admissions and alumni relations efforts.

grammar tips, part 2: notes from the trenches

2012-02-22T14:12:25Z

Last October, our monthly e-news focused on grammar and, to our surprise, had the highest click rate of any of our newsletters. Seventy-six people downloaded the tip sheet we created, featuring our clients most-asked-about grammar rules and concerns (who or whom? affect or effect?).

We followed up this newsletter with a blog post about exclamation points, which, as the copywriter at studio-e, I feel very strongly about. (!)

Now, we present you with our second grammar tip sheet: “Grammar Tips Part II: Notes from the trenches.” Similar to our first tip sheet, this one addresses some grammar mistakes I see (and edit) often: hyphens and dashes, passive voice, wordiness, spacing. Read through it once or print it out and tack it to your bulletin board; even if you’re a pro, a brush up on your grammar knowledge can only help you and your writing. [read more]

happy holidays from studio-e

2011-12-22T17:08:28Z

Wishing you a very warm holiday season. May your cookie-filled days be merry and bright!

The Admissions Cycle: Access and Authenticity

2011-12-22T16:55:30Z

An important part of the admissions cycle, the campus visit allows schools to engage prospective students and families in meaningful conversations and present the school’s authentic character. However, the visit by itself might not be enough to ensure an application. Not all students can come to campus, for example, while still other families may need a higher level of personal interaction, even after a visit.

Westover School, one of our independent school clients, developed a way to supplement the campus visit: a series of three virtual town meetings led by the head of school, each focused on a single phrase from the school’s three-part motto—To Think, To Do, To Be. The meetings were recorded and sent out to late inquiries or those who could not attend. [read more]

Princeton University admissions

2011-11-30T17:38:36Z

As universities continue to evolve, so does the way in which they communicate their defining characteristics to potential students. Princeton University has engaged studio-e to collaborate with the school in rethinking its admissions materials. The process is in the initial phase—Princeton will take the first of the new series on the road in 2012.

Everyday Extraordinary at Buckingham Browne and Nichols

2011-11-30T17:37:57Z

In October, BB&N launched “Everyday Extraordinary,” its 2011–12 Annual Fund Campaign, created by studio-e. The campaign presents the ways in which Annual Fund support allows the extraordinary to happen every day at BB&N, both inside and outside the classroom.