Finding Your Way
Studio-e has worked with Princeton University since 2011 on projects large and small, including some that start small and end up, well, large. Princeton's campus tour map was one of the latter, beginning as a project for one office at the University and resulting in a print run of 100,000 pieces.
This past fall, Princeton invited Studio-e to rethink and redesign the map for their self-guided campus tours. The initial scope of the project was modest: create a map of select Princeton locations to be utilized by campus visitors during off-peak times when guided tours aren't offered. But when the Office of Admission asked around, other departments on campus became interested, and the size, the details, and the print quantity of the map expanded significantly.
The result of our design process was a pocket-sized campus tour map that is easy to use, engaging, and informative—perfect for any visitor who needs to find their way around the Princeton University campus.